The fair is being held under the direction of the Ministry of Industry and Trade and the Hai Phong People’s Committee, and jointly organized by the Vietnam E-Commerce and Digital Economy Agency (under the Ministry of Industry and Trade) and the Hai Phong Department of Industry and Trade.

The event is expected to take place over two days, from October 1 to October 2, 2026, at the City Convention and Performance Center on Tran Kien Street, Thuy Nguyen Ward, Hai Phong.

The fair aims to effectively implement the National E-Commerce Development Program and the 2026 Hai Phong E-Commerce Development Plan. It will connect businesses, cooperatives, and household businesses with technology platforms, e-commerce marketplaces, digital solution providers, electronic payment services, and logistics providers, thereby helping expand domestic and export markets.

The event will showcase e-commerce models and promote products from Hai Phong and other localities in the region, while enhancing the capacity of businesses, cooperatives, household businesses, and residents to apply e-commerce, digital technologies, and artificial intelligence (AI). The fair will also feature public information activities, legal education, and workshops providing guidance on technology applications in e-commerce.

Through the fair, Hai Phong aims to establish long-term networks connecting businesses with e-commerce platforms, logistics providers, distribution partners, digital payment services, and technology companies. The initiative is expected to contribute to promoting online trade, expanding markets, and developing sustainable e-commerce.

The fair will feature exhibition and promotional spaces for OCOP products, typical rural industrial products, and signature products from Hai Phong and other provinces and cities. (Illustrative photo)

The fair is expected to feature approximately 30–35 standard booths, along with several showcase booths located in the lobby and auditorium of the City Convention and Performance Center.

The exhibition area will showcase OCOP products, typical rural industrial products, and signature products from Hai Phong and other provinces and cities. It will also introduce technology solutions, e-commerce platforms, digital payment services, and logistics solutions, as well as feature livestream demonstrations for product promotion and sales.

As part of the fair, a conference on legal information and dissemination will be held, together with workshops providing guidance on the application of digital technologies and artificial intelligence (AI) in e-commerce activities.